Key events are the events that matter most to your business, such as a transaction or a sign-up. Common goals, customer groups, value totals and Kiro AI’s tasks read them, so set them once in Settings › Workspace › Key events.
The key events
- Transaction and activity: what counts as a transaction (an order, a subscription payment, a deposit or a repayment), the property that holds its amount, and what shows a customer is still active.
- Sign-up and onboarding: Sign-up, Verified and Trial started.
- Subscriptions: Became paying, Cancelled and Payment failed.
- Checkout and refunds: Checkout started and Refund.
For each, enter the event your app sends, or choose We don’t track this. Events reach Kirora through the API, the SDKs or a connected integration such as your payment provider.
Why they matter
- Common goals are measured from them, so most need nothing more than choosing which ones count. A goal whose event has never arrived shows Needs data and names what to send.
- Revenue goals are offered only when your transaction event carries an amount.
- Kiro AI’s tasks about purchases read the transaction event and amount. When a task needs an event you don’t send yet, it says which one. See Kiro AI tasks.